The Rise of Catalogs in the Internet Age

Thursday, 17 April 2014 | by Pat's Picks

It doesn’t make sense. You do most of your shopping online these days, yet your mailbox is stuffed with more catalogs than ever. The Wall Street Journal explains that retailers are using catalogs as bait - the store window that comes to you - to entice you to go to their website or visit their store and shop.

SOURCE: Wall Street Journal