What Song Will Play in Friendly Skies?

Friday, 12 August 2011 | by Pat's Picks

As part of its merger with Continental, United is moving its advertising business to a new agency says the Chicago Tribune. . But does that mean we’ve heard the last of the airline’s familiar theme song, “Rhapsody in Blue,” which has been played on flights since 1976? Sources say no decision will be made until 2012.  will continue to be the airline’s signature tune. Right now, the new agency is combining “the look” of Continental’s commercials with the familiar United ditty.

Speaking of the merger, the New York Daily News has advice on how to combine your miles from Continental and United, as well as some details on what to expect, in terms of ticket prices and availability.

Can’t remember the United theme. Check it out, along with these awesome photos of the old San Francisco Airport. Then scroll down to see a pre-“Rhapsody in Blue” commercial, circa 1971. (Complete with “Emergency” actor Robert Fuller.) Love it.